Creating story-based content on climate & ESG

Want an expert writer and strategist to level up your content?

Companies I’ve Worked With

Become a thought leader on climate and ESG through clear, engaging content.

You’re a climate tech company, sustainable brand, or non-profit that wants to build trust and authority with informative, straight-forward, research-driven content.

I can help.

My Services

    • Blogs and articles

    • White papers

    • Use cases

    • E-books

    • Newsletters

    • Content strategy + calendar

    • Content calendar

    • Content management

    • Email copy

    • Press releases

    • Social captions

    • Website copy

    • News articles

    • Features

    • Podcasts

    • Investigations

Featured Work

  • ESGTODAY OP-ED

    I wrote a sponsored post on behalf of Manifest Climate about the US SEC’s incoming climate reporting rule.

    READ

  • CLIMATE COMPASS PODCAST

    I was the executive producer of the Climate Compass podcast, leading episode and script storytelling and development.

    LISTEN

  • DYSON ADVERTORIAL

    I wrote an advertorial in the Globe and Mail about the health and sustainability benefits of two Dyson products.

    VIEW

  • WATER INVESTIGATION

    As part of a cross-media series, I wrote an investigation for Global News about how bad water affects First Nations’ health.

    READ

  • MONEYSENSE EXPLAINER

    I wrote an explainer article for MoneySense breaking down all the must-knows about contents insurance in Canada

    READ
SEE MORE

Testimonials

  • "The marketing team at Introhive has been working with Daina over the past few months on various content formats. Daina took the time to understand our goals and objectives through research and connecting with internal SME's. Her articles and white papers are thoroughly researched and well-crafted with fast turnaround times. Daina takes direction well with corporate content goals or when we need to pivot and is able to align future work with that new direction in mind. She takes an ownership mentality to content planning such as proposing timelines, finding credible source information, and setting up time with our experts for interviews after she’s been introduced. She's an instrumental part of our team and I would recommend her to anyone looking for a freelance copywriter."

    — Pouneh Hanafi, VP of Marketing at Introhive

  • "Daina is a talented and effective climate communicator, able to convey challenging topics and concepts in an engaging fashion. I had the pleasure of working alongside Daina in her role as a marketer, editor, writer, and storyteller for a climate technology startup, where she excelled at translating diverse climate topics for a business audience. I was particularly impressed by her mastery of a range of communications mediums, including blogs, white papers, podcasts, and webinars. She is an intelligent writer who knows how to produce content that resonates with audiences while conveying a desired message or theme. She is an astute and conscientious editor too, and my content benefitted many times from her sharp eye. Daina is also excellent when it comes to the nitty-gritty of getting complicated editorial and marketing projects over the finish line, exhibiting the kind of management skills senior leadership teams are crying out for. In short, she's the whole package, and I always look forward to opportunities to work alongside her."

    — Louie Woodall, former Product Content Director at Manifest Climate

Hi! I’m Daina,

An editorial and marketing content writer and strategist who’s passionate about climate and sustainability.

During the first eight years of my career, I worked as a journalist at some of Canada’s largest media organizations before transitioning into the B2B climate tech world as a full-time content and communications professional.

Now, I primarily tell stories about climate and sustainability for both B2B and B2C brands. My extensive background helps me develop story-driven content that’s rooted in research, making me the perfect person to help you get your content program off the ground.

Ready to elevate your content?